Areas of Expertise
Customer Experience
Customer Journey Mapping
Customer Satisfaction
Employee engagement
Online Communities
Website development and usability testing
Kids and Youth
Retail and Shopper
Qualitative segmentation
Ad testing
Brand & Comms
Innovation, Packaging and NPD
Over the last 25 years, we’ve worked across most sectors! Both in the UK and Internationally, we have particular experience working in:
Labour Markets
Financial Services
Utilities
Telecoms
DIY
Manufacturing
Healthcare
Education
FMCG
Food & Drink
Retail
Charities
Observation
Telephone and Video depths
Face-to face depths
Accompanied shops
Focus groups and Mini-groups
Workshops – client, consumer and collaboration
Video diaries and Ethnographic / Immersion depths
Online groups, forums, bulletin boards and communities
Quantitative Research
Questionnaire design
Fieldwork online, telephone and face to face
Research Training and Mentoring
Kate also works with client and agency teams to provide training on a variety of topics such as: Writing a research brief, Proposal writing, Commissioning research, Working with internal stakeholders, Project design, Moderation, Qualitative analysis & Interpretation, Presentation writing and Presentation delivery.